Colour Systems That Scale and Comply
Build accessible, token-driven colour palettes that survive dark mode, theming, and WCAG audits.
Date
12
Day
Fri
Time
Room
Lucid Room
Speaker
Maja Linder
- RoleVisual Designer
- CompanyAtelier Nord
- LocationLausanne, Switzerland
Focus areas
visual designcolourminimalism
About Maja
Maja Linder is a visual designer at Atelier Nord in Lausanne, where Swiss minimalism meets something warmer: expressive colour, editorial rhythm, and storytelling that respects the viewer’s time. Her work is built on clarity and balance, with a subtle command of space that makes generous layouts feel effortless.
She has contributed to award-winning projects across brand and digital, and advocates for accessible, human-centred visual design. Maja is fascinated by the gap between tradition and innovation — and by how much a single grid line can change a page.
Topics
- Visual design for digital products
- Swiss minimalism
- Color and space in UI
Fun Fact
Maja is an avid photographer who finds her favourite compositions in the geometry of Lausanne’s old town and the lake-facing brutalist terraces.
Presentation Outline
- The evolution of Swiss design in digital media
- Minimalism as a tool for clarity
- Case study: Redesigning a classic brand for the web
- Balancing tradition and innovation
- Q&A: Applying Swiss principles to your next project